Branding Design
It all begins with the history, background, and purpose of a business. Through conversation, research, and analysis a brand can be born. Careful steps are taken to create something beautiful and effective. Think of me as your creative guide, your partner in a journey to build your enterprise.
The Abram Group
Recruiting Agency
Snap Food
Grab N’ Go Technology
Rank & File
Bar and Lounge
Huizenga Park
Fort Lauderdale Park
RBuilders
Employee Platform
Well Fed
Food Product Line
The Abram Group
Industry: Recruiting
Created The Abram Group brand based on the premise of connecting a company and it’s next top-tier employee or contractor. Finding talent can be a painstaking process that takes away from a companies resources. This brand is loyal, professional and trustworthy.
Snap
Industry: Travel retail, food & beverage
Branding project for an airport self-checkout brand, we prioritized a sleek and dynamic design to resonate with travelers seeking a line-free experience. The logo embodies efficiency and speed with a contemporary aesthetic, featuring a vibrant color palette for visual appeal. Consistent application across various touchpoints and the incorporation of subtle “speed” elements contribute to a cohesive and memorable brand identity, reinforcing the brand's commitment to providing a swift and hassle-free experience for airport users.
Rank & File Social Club
Industry: Hospitality
In our design work for a South Florida bar and lounge with a penchant for dark and moody aesthetics, we crafted a visual identity that exudes sultry sophistication. The logo, characterized by deep, atmospheric tones, sets the tone for the brand, creating an alluring ambiance. Applied consistently across signage, menus, and promotional materials, our design choices contribute to a cohesive and immersive experience, inviting patrons into a stylish and evocative atmosphere that aligns seamlessly with the bar's dark and moody ambiance.
Huizenga Park
Industry: Government
In the branding project for the City of Fort Lauderdale's new downtown park, our design approach was to capture the vibrant essence of the city's coastal lifestyle. Applied consistently across promotional materials and signage, our design work communicates a harmonious blend of urban sophistication and natural beauty, inviting residents and visitors alike to embrace a rejuvenating and welcoming space in the heart of Fort Lauderdale's downtown.
RBuilders by Renuity
Industry: Professional Services
For Renuity’s employee ambassador program, we partnered with Peel Communications to emphasize community and a positive work environment. The design work aimed to foster a sense of camaraderie and enthusiasm. This new logo, featuring warm and inviting colors, evokes a friendly atmosphere while incorporating elements symbolizing collaboration and unity. Applied consistently across internal communications and engagement materials, our design choices contribute to a visually cohesive and uplifting brand identity, reinforcing the company's commitment to a supportive and enjoyable workplace experience.
Well Fed
Industry: Food & beverage
In our branding project for a nationwide grab-and-go food and beverage brand situated in airports, our design strategy centered on conveying speed, convenience, and culinary appeal. The logo, characterized by a clean and modern aesthetic, incorporates elements that evoke the fast-paced nature of travel. Utilizing a vibrant and appetizing color palette, our design work extends seamlessly across packaging and promotional materials, creating a visually cohesive and enticing brand presence that resonates with busy airport consumers seeking a quick and delightful dining experience.
